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The answer is - The best organizations plan, and they monitor their progress towards their planning goals. I'm constantly harping on planning and measuring performance, so it's nice to have confirmation for my near obsession.
I call it the Goal Attainment System, and it consists of three parts:
1) Goal Definition
2) Action Plan
3) Performance Measurement System
Define the goals of the organization as a whole. Develop a plan of action to reach those goals. Develop a system to monitor the progress towards those goals. Simple.
So why don't more organizations do it?
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